Creative Soccer Culture

@adidasfootball Group DM with Javi Martinez

After becoming the first major sports brand to use Twitter's new group DM feature, @adidasfootball invited us into a conversation with 'Football Product Creation Specialist' Marco Müller and Bayern Munich midfielder Javi Martinez to talk all things Nitrocharge.

After already giving three lucky fans the chance to question Real Madrid's Karim Benzema about the latest F50 adizero, @adidasfootball selected three more to fire a couple of questions at the brains behind the Nitrocharge, Marco Müller and Bayern Munich's Spanish sensation Javi Martinez.

Some description

Each fan asked Marco and his team about the design behind the Nitrocharge silo before adidas threw a giant Spanish, World Cup winning curve-ball into the mix by adding Martinez into the conversation for quick hello. When Javi Martinez tell you to "go play football" you do it, we're clocking off early, now who's seen our Nitrocharges?

For a chance to get involved in future group DM's with adidas follow them at @adidasfootball.

Author
Admin

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.