On the back of Cristiano Ronaldo's premier ad for his new signature CR7 footwear collection we're taken behind-the-scenes to see how the Ballon d'Or winner picked up his catalogue of dance moves.
How long before we see him celebrate a goal with one of his new armoury of dancefloor weapons? Continuing on his maverick adventure off-pitch after releasing his own line of CR7 underwear, the Real Madrid man has finally launched his own collection of footwear after a series of complications and battles with sponsors Nike and he's made a bit of a song and dance about the whole thing.
Ronaldo's new footwear line has been forced into only producing smarter shoes due to his multi-million pound contract with Nike, who unsurprisingly refused his request for his own line of sneakers. Nike haven't been particularly happy with the whole saga in general as the two big hitters clashed in opinions. So does CR7's dance teacher wear a pair of his signature footwear? Not quite, he's busy throwing shapes in a pair of Air Max...
Watch the full version of the CR7 Footwear Ad here.
