Creative Soccer Culture

PUMA #CHOOSEPOWER | evoPower 1.3

In aligning their stars, PUMA have launched the evoPOWER 1.3 with a perfect blend of on and off the pitch flair.

PUMA laid down it's #CHOOSEPOWER to introduce the electric evoPOWER 1.3 - a fresh boot that is packed with a complete new outsole along with a reworked upper that combines maximum flexibility for the movement of the foot. The campaign to launch the latest innovation from the PUMA house has been unleashed with the help of flagship players, Cesc Fàbregas, Mario Balotelli, Olivier Giroud and Yaya Touré amongst many others.

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Continuing the evoPOWER legacy, the fundamentals of the boot remain the same while forever improving fine tuning means the 1.3 has been designed to enhance what the body does naturally. Increased flexibility, more strength, buckets of power. Tailored for all conditions, all parts of the boot have been catered for such as an improved configuration of the studs for additional stability as well as an outsole that helps forces travel from heel to forefoot providing power of maximum strength.

The launch video is one of powerful pace. The ability to remain agile whilst packing thunder in the feet, it's a campaign of delicious quantity. A boot for the outspoken ruthless finisher, it'll keep the net quenched for attention no doubts.

The all-new evoPOWER 1.3 is available now from Pro-Direct Soccer. Adding some power to the party? Let us know what you think in the comments below.

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