adidas & Ajax Present 70’s-Inspired adidas Originals Collection

Ajax are already in a privileged position in the Three Stripe ranks, with their kits in recent years never failing to hit the mark. Now they get a nice little bit of lifestyle treatment, courtesy of the Originals label, celebrating the 50th anniversary of the three back-to-back Europa Cup wins in 1971, 1972 and 1973. The legendary 70’s Ajax team began their march towards greatness with a revolutionary style of football that still influences the sport five decades on. Inspired by the club's enduring legacy, the Ajax x adidas Originals collection nods to the history-defining era with archival design references and vintage details.

The 70’s inspired adidas Originals collection features a football jersey, tracksuit, quarter zip top, two t-shirts and Samba footwear. Hero piece of the apparel collection is the ‘bring back’ football jersey, in iconic white/red/white, made with time authentic materials and featuring the oversized version of the historical Ajax crest in the middle of the jersey, as typical for that era. All other articles feature the adidas Originals logo, the historical Ajax crest and Amsterdam’s three St. Andrews crosses.

That Samba stands out, too, landing as part of the collection at a time when the silhouette is enjoying a huge resurgence. Here, the crème-base features red as secondary colour, as well as black and gold details, and the outsole that defines a Samba. Details include the adidas Originals logo and historical Ajax crest on the tongue of the shoe, in reverse order on both tongues. It also features Amsterdam’s St. Andrews crosses on the heel tab, key parts of the club anthem on the sock liner and the coordinates of former Ajax stadium ‘De Meer’ on the right collar lining of the shoe.

Shop the adidas Originals x Ajax collection at prodirectsport.com/soccer

The Samba is exclusively available on www.ajax.nl/shop and www.adidas.com.