adidas Introduce The MUFC x George Best Collection

Lifestyle Clothing

Paying tribute to one of the club’s greatest players of all-time, adidas and Manchester United unveil the adidas x MUFC x George Best collection, which draws design inspiration from the 1967/68 season.

Different to other clubs, Manchester United have a lasting legacy with iconic players and the number 7, from Cantona to Beckham to Cristiano Ronaldo. But it goes further back than that, arguably starting with George Best, a true trailblazer of his time. Now, paying tribute to his legacy, adidas present the MUFC x George Best collection, which features a long-sleeve jersey and matching tracksuit, with the design inspired by the club’s memorable 1967/68 European Cup winning season.

The jersey is inspired by the blue jersey donned during the European Cup final victory against Benfica and features the iconic 1967/68 City of Manchester coat of arms and adidas trefoil logo in white, with tonal blue three stripes down the sleeves. Signing off the back of the jersey is number ‘7’. Further detailing includes a ‘George Best’ embroidered signature on the left cuff.

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The track top features ribbed cuffs and a fold-down collar to keep a classic football look, and teams up with slim fit track pants with soft piqué fabric. Both the top and pants include the 1967/68 City of Manchester coat of arms and trefoil logo in white, alongside the iconic number ‘7’ on the front. The track top also includes the George Best embroidered signature on the left cuff.

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The campaign was shot on film by Hollywood legend and United fan, Gary Oldman, using a vintage Chamonix camera.

Inigo Turner, Design Director at adidas said, "The 1968 European Cup victory is etched in the memory of United fans and will be forever. It was the season where they lifted the trophy for the first time ever, and at the heart of the team was the legendary George Best. This collection pays tribute to an incredible player and legend of the club. The retro look and feel of the range offers United fans something unique and stylish to don the terraces with this season.”

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Shop the adidas x MUFC x George Best collection at prodirectsport.com/soccer

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