Creative Soccer Culture

Yen Town Market Team Up With Barcelona For New Lifestyle Collection

Yen Town Market have joined forces with FC Barcelona for a new lifestyle range. The capsule collection features unique designs finished with the club crest and motto’s, perfectly fusing Barca’s culture with contemporary fashion.

Yen Town Market are an ever-growing fashion label who are now dipping a toe into the warm waters of football fashion – and up and coming market. The Tokyo-based label team up with FC Barcelona for a new lifestyle collection, featuring pieces officially licensed by the Spanish club. The capsule collection features a mixture of short and long-sleeved tees alongside unique jumper and jacket designs that feature the FC Barcelona club crest. One of the shirts see the words “Més que un club” printed across the front – Barça’s motto meaning “More than a club”.  Other items including varsity crew necks and hoodies also feature the same motto.

One of the standout pieces from the collection entails a striped crew neck sweatshirt, fashioned in a blue and white colour scheme. The sweatshirt adorns the FC Barcelona badge sitting next to the heart of the club’s fans, partnered with a custom ‘Barça’ logo on the other side of the chest. This piece collects inspiration from both the club’s culture, and Yen Town Market’s taste for contemporary fashion, helping to establish stronger bridges between the football and fashion markets.

The full Yen Town Market x FC Barcelona collection is available now at yentownmarket.com

Author
Daniella Tyson

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