Creative Soccer Culture

adidas Underground Football Club

An abandoned warehouse in Paris played host to the very first edition of the adidas Underground Football Club, a high-tempo 5-on-5 football tournament supported by live bands and DJ sets.

As part of the Predator Instinct campaign, adidas brought together eight teams from fashion, music, art, media and advertising to compete in a knock-out tournament played inside an octagon shaped metal cage. In an atmospheric venue under the streets of Paris the Green Soccer Journal team came out as victors beating Rosa Park x So Foot on penalties to become the first team to lift the trophy.

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