Pitti Immagine Uomo 94 is one of the world's most renowned fashion industry events. A place where some of the finest tastemakers gather to embrace the future, it will this year be joined by PSG as they take part in 'FANATIC FEELINGS' - an exhibition that looks at how football has found its way in fashion.
Curated by Markus Ebner, founder of German fashion magazines Achtung Mode and Sepp Football Fashion, as well as contemporary art critic Francesco Bonami, amongst other features the exhibition will include a series of pictures of PSG's Marco Verratti which have been shot by Arnaud Pyvka.
Additionally, FANATIC FEELINGS will highlight the pioneering impact football has had on the world of men's fashion. Looking at the tailoring of sportswear, the curators have assembled a group of designers to create a range of one-off fashion pieces which will also be on display. PSG will be present throughout and notably, their recent collaboration with Koche Paris will be highlighted. Christelle Kocher of Koche will represent the club and offer a glimpse at a range of bespoke jerseys she has created using national football shirts from around the world.
Another step into more traditionally fashion-focused spaced led by PSG, they are club that manages to spin a contemporary look with the likes of Neymar and Mbappe as headliners, while using other stars like Marco Varratti as an arthouse icon.
You can find out more about the exhibition and event here.
