David Beckham Designs Custom Samba For adidas "Prouder" Campaign

Written by joe.andrews

Lifestyle Sneakers

David Beckham has joined the adidas 'Prouder' movement by customising his own adidas Originals Samba sneaker to be placed on display in a unique exhibition and auctioned off on eBay in support of the work of the Albert Kennedy Trust, who provide safe homes and support to LGBTQ+ youth people facing homelessness.

Global creators from the LGBTQ+ community designed their own take on the iconic Samba, along with other allies including Pharrell Williams, Edward Enninful, David Beckham, Blondey McCoy, Kate Moss, Naomi Campbell & Liam Payne. The campaign culminates in adidas’ first ever float at London Pride.

These unique Samba sneakers will be auctioned on eBay, via its eBay charity programme starting July 3rd for 10 days. The adidas Samba was selected for this project due to its iconic status across sport and culture since its inception. Have a scroll through some the designs below...

Blondey McCoy

Chapman Brothers

Kate Moss

Pet Shop Boys

Henry Holland

Edward Enniful

Pharrell Williams

Rita Ora

Charlotte Tilbury

Liam Payne

More info on adidas ‘Prouder’ can be found here. To bid on the adidas ‘Prouder’ Sambas get over to ebay.co.uk/pride

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joe.andrews

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