Nike Write The Future - The Making of...
By now we're assuming everyone has seen Nike's "Write The Future" commercial, and probably had the same reaction as us...wow! Now's the chance to go behind-the-scenes to find out how such an epic project was put together.
"Write The Future" is Nike Football's pledge and motto through the summers World Cup in South Africa, and the message behind the campaign is simple - the slightest margin of error can lead to the ultimate glory - or utter dejection. The 'Write The Future' campaign goes inline with the Nike Elite football boots, designed and engineered to provide new levels of performance.
The full 'Write The Future' ad features an awesome Nike International XI including Didier Drogba, Cristiano Ronaldo, Fabio Cannavaro, Wayne Rooney, Ronaldinho, Franck Ribery, Theo Walcott, Cesc Fabregas and Andreas Iniesta!