Celebrating their relationship with FC Barcelona, Nike's latest film titled "The Ball Makes Us More" pays tribute a club that's been a Swoosh partner since 1998. A club with one of the strongest identities in world football.
Focusing on the club as the beating heart of the city, the film, directed by cinematographer Wally Pfister, who won an Oscar for Inception, captures the resounding passion of members of the team including Andrés Iniesta, who last year signed a contract for life at the club, new signing Philippe Coutinho, and Barcelona Femení, FIFA women’s player of the year Lieke Martens.
Along with Iniesta, Coutinho and Martens, The Ball Makes Us More features some of the biggest names in FC Barcelona history, including current players Gerard Piqué and Sergio Busquets, as well as legends Carles Puyol, Ronaldinho, Pep Guardiola and the late Johan Cruyff. Countless Catalans also helped to make the film; some appear on camera while others worked behind the lens, and another subset represents Barcelona’s historic contributions to art and architecture.
Actor Carles Francino, who was born in the city, provided the voice over. 78-year-old fan Carles Tarrida, who was one of the 20-stong Barca supporting extras, attended the first-ever match at the Nou Camp in 1957, where he got to see Eulogio Martínez score the stadium’s first ever goal. Other recognisable Catalans to make an appearance are skateboarder Pedro Attenborough and BMX rider Malcom de Blas. The grid visual style used to bring the film to life was inspired by the layout of the city, a system that was designed and built in the mid-19th century.
