Creative Soccer Culture

Mauro Icardi Opens Nike's Milan Design Week Workshop

Inter captain Mauro Icardi and Milanese trap star Sfera Ebbasta opened Nike's jersey workshop for Milan Design Week last night to kick off a weekend of creative flair and custom Swoosh culture.

Ebbasta and Icardi got the Nike celebrations underway on the back of both receiving limited edition Nike "Brothers of the World" jerseys to mark 40 years of Nike football shirt culture. Icardi's special edition shirt was showcased along with Ebbasta's design as both guys donned their respective drops.

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Nike put on a jersey workshop to begin a long weekend of custom activity in line with Milan Design Week. One of the designers of the "Brothers of the World" shirts, Matthew Williams, was on hand to work on bespoke jersey designs with consumers before Ebbasta and Spanish singer Bad Gyal brought the house down with performances to mark the opening of the jersey workshop.

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The Nike "Brothers of the World" jerseys are available on Nike's Online Jersey Shop.

Author
joe.andrews

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