Progressing the relationship that has started with the club’s partnership with Roc Nation, AC Milan have now teased an upcoming clothing collaboration with Paper Planes, the fashion brand registered to Jay Z’s Shawn Carter Enterprises.
AC Milan and Roc Nation joined forces back in July of this year in what was a Unique industry-first partnership, supporting the club’s philanthropic initiatives, adding value to current and future commercial partnerships through innovative activation and Global amplification. And it looks like one of the first moves from the partnership is set to be realised in December, with the Italian powerhouse set to unveil a lifestyle clothing collaboration with Paper Planes.
Paper Planes is a company registered to Jay-Z’s Shawn Carter Enterprises, and that’s where we see the link with Roc Nation, also founded by the hip-hop superstar. There’s no further details on the release yet, although we know we can expect it at some point this month.
With Roc Nation’s recent partnership with Leeds United, could we be seeing Paper Planes connecting with the Premier League side next? Could see Bielsa down Morrisons in Paper Planes...