Building on an existing relationship with the skating community, LA Galaxy today announced a skateboard deck collaboration with DGK. The ‘Locally Grown, Globally Known’ deck is limited to 100 units and proceeds from sales benefitted the LA Galaxy Foundation and DGK’s Saved by Skateboarding foundation.
Skating and football have crossed over several times in recent years, with the obvious and much-hyped Juventus x Palace crossover likely to steal most of the attention. Then there was PSG and their collaboration with Miami-based skate shop Andrew. But LA Galaxy have strived to maintain a more authentic connection with the street culture, seen particularly through their connection with pro-skater Hakeem Ducksworth, which was showcased in a short film and selection of stills last season.
Now they look to develop that link by partnering with skateboard company DGK for a special deck collaboration, initiating a collaboration between two local brands of sports culture in Los Angeles.
“We are thrilled to showcase this collaboration alongside DGK that brings together two iconic Southern California brands in soccer and skateboarding,” said Doug Vosik, Chief Marketing Officer for the LA Galaxy. “Galaxy and skateboarding fans alike will have a chance to own this one-of-a-kind deck, with all proceeds being directed back to our communities.”
The ‘Locally Grown, Globally Known’ deck tells the story of skateboarding on the street and kicking a soccer ball on a dirt field. The intersection of skating and soccer within Los Angeles is a key reference to the Angelino lifestyle. The DGK and Galaxy collaboration is a one of-a kind, grass-roots, authentic and uplifting collaboration between two unique sports.
“DGK has always been inspired by sport and the accessibility of soccer is something all skateboarders can relate to; you play on your terms,” said Troy Morgan, Co-Founder of DGK. “We’re excited to work with the LA Galaxy on this project and give resources that will positively impact our respective communities.”
The ‘Locally Grown, Globally Known’ deck went on sale exclusively at the LA Galaxy Foundation booth at the Galaxy’s home opener at Dignity Health Sports Park on 27 February.
