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FC Tokyo Announce Multi-Year Sponsorship Deal With New Balance

Making strides towards expanding their influence in the East, New Balance have been announced as the new technical partner of FC Tokyo, with the J-1 League side is to sign with the global sports brand for the start of the 2021 season, on a multi-year sponsorship deal.

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AC Milan Tease Upcoming Collaboration With Jay Z's Paper Planes

Progressing the relationship that has started with the club’s partnership with Roc Nation, AC Milan have now teased an upcoming clothing collaboration with Paper Planes, the fashion brand registered to Jay Z’s Shawn Carter Enterprises.

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The World Says Goodbye To Maradona

Diego Maradona was laid to rest in a private ceremony in Buenos Aires today, after thousands of fans across the world paid their respects to one of football’s kings.

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New Balance's Life After Liverpool

This summer, New Balance found themselves in the unenviable position of having to face up to life without newly crowned Premier League champions Liverpool under their banner. With no way to replace the team, the American brand instead appear to be looking at player recruitment, reinvesting in their on-pitch representation.

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EA Sports Offer First Look At FIFA 21 On Next-Gen Consoles

The next generation of EA Sports FIFA 21 is set to arrive on PlayStation 5 and Xbox Series X|S on 4 December, and it promises to bring with it a whole new level of authenticity. On the pitch and in the stands, technology unlocked by the power of the new generation of consoles promises to enable players to immerse themselves in ultra-realistic stadiums for the most true-to-life matchday experience in EA Sports FIFA history.

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The Best Replica & Clubwear Deals From Pro:Direct's Black Friday Sale

While some retailers use the Black Friday sale to clear out the warehouse of old dead stock, Pro:Direct is known for offering some amazing savings on some of the latest releases, and that includes the latest replica and club wear from the 20/21 season.

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EA Sports Unveil Murals Of Young Stars Across The UK

A selection of the most exciting young football talents have been honoured with murals across the country to mark the launch of FIFA 21 on PlayStation 5, courtesy of EA SPORTS. The murals, located in London, Liverpool and Manchester, depict five players that represent the future of football; Trent Alexander-Arnold, Phil Foden, Georgia Stanway, Steven Bergwijn and Mason Mount.

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Roc Nation & Leeds United Enter Into Premier League-First Consultancy Partnership

Marking history and treading new ground, Leeds United and the world’s leading entertainment company, Roc Nation, are marching into a Premier League-first strategic partnership, with a view to supporting the expansion of the Leeds United brand in key markets of the USA and China.

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Wrexham AFC Set To Be The Focus Of New Rom-Com Film

Ready for the weirdest news you’ll hear today? A new Rom-Com feature film is in development and it’s centred around Wrexham AFC. It’s a story based around the well-known 1992 FA Cup tie in which underdogs Wrexham AFC heroically defeated First Division champions Arsenal and it will be called “A League Apart”.

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David Beckham Set To Appear In FIFA 21

Yet another reason to get on the FIFA 21 bandwagon has emerged, as EA Sports announce that David Beckham is making his welcome return to the franchise, with the icon having signed a multi-year ambassadorial agreement with the gaming company.

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Liverpool Mark The Opening Of New Training Centre With Time Capsule

Liverpool’s brand new AXA Training Centre at Kirkby officially opened today, and to mark the occasion a time capsule was buried at the visitors' entrance.

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Castore Set To Enter The Premier League With Wolves & Newcastle?

British brand Castore continue to make moves in the game, with reports suggesting that they are set to become the new technical partner for Premier League sides Newcastle United and Wolverhampton Wanderers.

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Our Top Boots From Pro:Direct’s Black Friday 2020 Deals

It’s that time of the year again when deals are hunted for and carnage reigns as it’s every person for themselves… only Black Friday is set to be a little different than usual this year, what with a certain pandemic n’all. In place of the hustle and bustle of the high street, we’re instead set for searching the web from the comfort of our own couches for the best deals.

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Arsenal Signs Up With United Nations To Tackle Climate Change

Arsenal have become the first Premier League club to to sign up to the United Nations Sports for Climate Action Framework, and initiative for the sports industry to tackle climate change. The Gunners follow in the footsteps of League Two side Forest Green Rovers and Hibernian in the Scottish Premiership.

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USL Announce Partnership With PUMA

The United Soccer League may not be big on European radars, but it boasts one of the most creatively vibrant and diverse set of teams around, and the USL brand has just taken a step towards greater recognition by signing a deal with PUMA.

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Ibrahimovic Set To Get His Own Biopic Movie

Zlatan doesn’t do the movies, the movies do Zlatan. That certainly seems to be the case with the recent news that Italian production company Lucky Red are set to release “I Am Zlatan”, an adaptation of the striker’s autobiography of the same name, due out in 2021.

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