Creative Soccer Culture

Nike Launch Inter Milan 2018/19 Third Kit

Steeped in local heritage and history, Nike have launched a stone cold classic in the shape of the 2018/19 Inter Milan Third Kit, inspired by Milan’s iconic Duomo, along with its famous marble floors. 

Offering a real clinical and contemporary finish, Nike show how to make a kit that wins both on and off the pitch. The jersey is designed with a distorted map of Milan's city center within a swirling marbled graphic. The pattern surrounds a thick, dark gray cross, which is a reference to the Cross of St. George, a powerful Milanese symbol found on the city’s coat of arms. For a final flourish, the famous blue of Inter’s home shirt makes an appearance in the form of a blue Swoosh and club crest.

inter milan 3rd kit portrait.jpg

Commenting on the kit, Pete Hoppins, Nike Football Apparel Senior Design Director, explains; “The Duomo and the St. George cross are Milanese icons and mean a lot to the Inter supporters. This kit is about Inter’s identity and paying tribute to the city and the people they represent.”

inter milan 3rd kit_0001_InterMilan_ThirdKits_2018-19_SUFA18_FB_CKC_INTER-MILAN_3RD_PRODUCT_STADIUM-BENCH_R_original.jpg

The jersey will be available from September 12th at prodirectsoccer.com

Author
joe.andrews

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.