Creative Soccer Culture

adidas Launch The MLS All Star 2019 Jersey

Preparing for one of the regular showpiece events of the season, Major League Soccer have unveiled the 2019 All Star Game Jersey, which features a design inspired by host city Orlando, along with nods to the two nations that compete in MLS.

The 2019 All Star Game will mark the 16th time that an elite European club has played the MLS All Stars, and this year it’s Atletico Madrid who will take on the best that the MLS has to offer. The All Stars have faced the likes of Real Madrid and Juventus in recent years, while they've also enjoyed varying degrees of success against the likes of Man United, Arsenal, Chelsea, Spurs, Everton, West Ham and Fulham. With this year’s marquee event taking place in Orlando City Stadium, adidas have taken inspiration from the host city’s style, with the jersey adopting the same purple as Orlando City SC.

4-mls-all-star-jersey-2019.jpg

The purple base of the jersey features a subtle sublimated stars and maple graphic, tying both the U.S. and Canada together on the shirt as the two nations that compete within MLS. White accents then pop throughout, notably on the Three Stripes on the shoulders and on the ‘Target’ sponsor logo – the retail giants sponsoring the event for the third year running. The back neck features a heat transfer execution of the region’s “407” area code, while the premium raised rubber jock tag is a nod to nearby Cape Canaveral and the aerospace industry.

6-mls-all-star-jersey-2019.jpg

Along with the shirt, the Official Match Ball of the All Star game was also launched, again taking on a purple look in ode to the host city. The same star and maple graphic appears on the purple section of the ball and it’s finished with with panels and gold accents. Ultimately, it’s still the same adidas Nativo Questra that’s currently being used in the regular MLS season, just given a swish new look for the All Star game.

The MLS All Star game is set to take place on 31 July and it will be the culmination of All Star week – five days of celebrations and free fan experiences including a free concert headlined by Prince Royce, open training sessions, a gameday fan activation zone and a variety of entertainment and charitable activities.

5-mls-all-star-jersey-2019.jpg

Pick up the 2019 MLS All-Stars Jersey from mlsstore.com

Author
joe.andrews

The Creative Soccer Culture Brief

Sign up to our newsletter and we'll keep you in the loop with everything good going on in the world of Creative Soccer Culture.