Creative Soccer Culture

MLS Launch Pre-Match Jerseys To Support Childhood Cancer Awareness Month

Major League Soccer are supporting Childhood Cancer Awareness Month for the sixth year running with their annual 'Kick Childhood Cancer' campaign. The league has launched pre-match jerseys for all 24 MLS clubs in a month-long campaign that will also feature a commemorative gold adidas Nativo Questra 2019 Official Match Ball to be used in all games on Saturday 31 August, as well as gold corner flags and goal nets.  

Kick Childhood Cancer gold captain’s armbands and gold ribbon jersey patches will be worn by the players, while coaches and technical staff will wear Kick Childhood Cancer pins and New Era caps on the sideline. Fans are encouraged to support the campaign by using #KickChildhoodCancer on social media. For each post, that includes the hashtag, MLS will donate $1 to Children’s Oncology Group. New for 2019, players will wear special edition adidas Kick Childhood Cancer training tops during procession and national anthem, which are available on MLSstore.com.

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Funds raised from the Kick Childhood Cancer campaign over the last five years have enabled Children’s Oncology Group to strengthen research efforts across the entire spectrum of pediatric cancers, including Project:EveryChild – a unique project aiming to capture the biology and outcome data of every child diagnosed with cancer. The cost of a single enrollment into a clinical trial such as Project:EveryChild can approach $10,000 per patient. MLS has helped to offset the costs of more than 17,000 enrollments to-date, with an expected 25,000 to be enrolled by the end of 2019.

Each MLS jersey has been dished out with the same graphic pre-match tee, made bespoke by the club crest and club sponsor. Autographed, game-used, memorabilia will also be auctioned off online from September 23 to October 7 and as part of MLS WORKS holiday auction from November 25 to December 9.

Shop the full collection of MLS x Kick Childhood Cancer Pre-Match Jerseys at MLSstore.com

Author
joe.andrews

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