Commencing their new partnership with the J1-League side, New Balance launch the FC Tokyo home and away shirts for the 2021 season. The launch comes under the brand’s ‘You Are Tokyo’ campaign, which aims to celebrate Japanese football fans in the capital, uniting them through FC Tokyo.
New Balance and FC Tokyo announced their new partnership at the end of 2020, with the American brand coming in for Umbro on a multi-year sponsorship deal. And their promise to deliver world-class designs, including a bespoke offering for all technical kits gets off to a good start with the 2021 home and away shirts.
The unique Home jersey is a blend of tradition and modernity, comprising the Club’s signature blue and red stripes, alongside a progressive graphic which encapsulates a modern camo pattern.
Inspired by the Ajinomoto Stadium, the away shirt pays tribute to F.C. Tokyo’s homeland, using linear pinstripe representations in red and blue to depict the breath-taking backdrops and stunning visual cues.
Both strips also incorporate an internal badge bearing the words “You’ll Never Walk Alone”, the words adored by F.C. Tokyo supporters and a reminder of the brand's life after Liverpool.
Kenny McCallum, General Manager at New Balance Football, said: “We wanted to fully respect the bold stripes of F.C.Tokyo, with a classic design that pays tribute to the Club’s identity whilst embracing the very latest New Balance design technology. We’re really looking forward to seeing it in action at Ajinomoto Stadium”.
The New Balance FC Tokyo 2021 Home and Away Jersey is now available to pre-order.
