Creative Soccer Culture

Kappa Reveal Venezia 21/22 Away Shirt

Hot on the heels of their new home shirt, Venezia FC get their new away shirt for the 21/22 season courtesy of technical sponsor’s Kappa and New York creative agency, Fly Nowhere.

Kappa got their new partnership with Serie A newcomers Venezia off to an absolute flyer yesterday, with the launch of the club’s new home shirt. And it wasn’t just us admiring it, with the internet showing mass appreciation for the piece. Now, 24 hours later, they follow it up with another striking release in the form of the 21/22 away shirt, which again takes influence from classic Venetian details, presented in a look that could almost double as a high-end streetwear piece. 

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In contrast to the home shirt, Venezia have chosen a fashionable cream for the base, with the club’s orange and green flashing across the shirt from sleeve to sleeve through the chest with a well executed fade effect. The repeating triangle pattern references the tradition of Venetian mosaics, while the shirt also features gold details, with a gold “Venezia” script across the chest and a special edition gold crest, tying in nicely with the home design.

To bring the connection to classic Venetian details to life, Venezia’s campaign for the shirt was shot at Ca’ d’Oro — the historic palazzo on the Grand Canal, now a public museum known as the Galleria Giorgio Franchetti alla Ca’ d’Oro — which features a stunning mosaic floor in the portico that was a part of the life’s work of Giorgio Franchetti, Ca’ d’Oro’s last owner.

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Pick up the Venezia FC 21/22 away shirt at prodirectsoccer.com

Author
Daniel Jones

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