Creative Soccer Culture

New Balance Reveal Lille 22/23 Third Shirt

Putting all emphasis on the club’s crest, New Balance reveal the LOSC Lille 22/23 third shirt, which sees a black base accentuated by a repeating pattern of gold outlined Dogues.

For the 22/23 season, New Balance head down the recently-much-trodden-but-still-classy gold on black path for LOSC Lille’s third shirt. But the design differs from what has come before and is enriched with a gradated arrangement of gold outlined Dogues – LOSC Lille’s Mastiff which represents the immense values of strength and combativeness – that grow in prominence the further up the shirt you travel. This is the first time that the “Dogue” features within the jersey, but it has been an important symbol since the club’s origins, gathering players and fans together as one family.

The branding, sponsor and club crest also come in gold to complete the look. A vivid pop of the club’s native red shade features on the sleeve trim, while gold accents continue throughout the knitted shorts and socks. 

New Balance Football has employed cutting-edge design technology across all 22/23 jerseys to ensure superior performance, and the Lille third shirt has been developed using innovative NB Dry technology to help keep players fresh and dry.

General Manager of New Balance Football, Kenny McCallum, added: “This statement jersey allows us to bring to life LOSC Lille’s unique identity and its relationship with the city’s illustrious past. New Balance’s black silhouette is a fresh take on the club’s classic style and will be imperious on the pitch. 

The New Balance LOSC 22/23 Third Shirt is available now at newbalance.co.uk

Author
Daniel Jones

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