Confirming reports, Barcelona have announced that they will wear a special edition home jersey featuring The Rolling Stones’ logo for this month’s Clasico against Real Madrid as part of their sponsorship deal with Spotify.
Spotify continue to leverage their partnership with Barcelona, and following on from unique sponsors appearing on the club’s shirt such as Drake’s Ovo logo and Rosalia’s Motomami in recent seasons, now we get the first time a band has been featured on the FC Barcelona shirt. And what a band, because it’s only one of the most famous of all time: The Rolling Stones. But the special matchday shirt won’t be limited to a single cameo appearance. In addition to El Clásico, the Rolling Stones FC Barcelona shirts will also be worn by the Barça Femení side during their home match on 5 November.
With Hackney Diamonds—the band’s first album of original material in 18 years—set to release on Spotify October 20, El Clásico offers the perfect opportunity to celebrate two of music’s and football’s biggest legends together on one pitch.
There will be 1899 jerseys available, inspired by the club’s founding year. Additionally, the site will offer a very special collection of 22 jerseys signed by the 11 starting men’s and women’s team players.
And for the first time, Spotify and FC Barcelona are debuting a limited-edition lifestyle collection of clothing including t-shirts, hoodies, bomber jackets, bucket hats, and more featuring the Tongue and Lips logo in a custom football design alongside the football club’s badge and Spotify logo.
“It’s an honour to feature the legendary Rolling Stones on the legendary FC Barcelona shirt,” said Marc Hazan, VP Partnerships, Spotify. “Only Spotify could bring The Rolling Stones to the global stage of El Clásico—one of the few stages they haven’t played!”
“We’re huge football fans and honoured that Spotify have brought our Tongue and Lips logo to grace the FC Barcelona shirt to celebrate the release of the Stones’ new Hackney Diamonds album,” The Rolling Stones said about their special FC Barcelona shirt. “We’ll be cheering on the players on the pitch as well as fans around the world who will be tuning in to watch this iconic match.”
The limited-edition Barcelona x The Rolling Stones shirt will be available to purchase online from the official FC Barcelona store on 23 October with a presale beginning 19 October 19.