Creative Soccer Culture

Manchester United & adidas Reveal 90s-Inspired 24/25 Away Kit

Inspired by the club’s kits of the 90s, adidas and Manchester United have revealed the 24/25 away shirt, which features an all-over graphic built around a bespoke ‘M’ design, nodding to popular shirts from the era.

Having revealed their new home shirt for the 24/25 season back at the beginning of the month, Manchester United have now unveiled their new away shirt from adidas for the coming campaign. The design sees sublimated all-over graphic built around a bespoke ‘M’ design – an obvious nod to the city the club calls home. The royal blue, textural element – applied as a series of repeated circular patterns atop a navy-blue base – is an homage to the 3D monograms frequently seen on Manchester United kits from 30 years ago.

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The design also pays tribute to the three rivers that flow through Manchester – the Irk, Medlock and Irwell - which hold special significance to Manchester United as the crossing point where the Theatre of Dreams meets the city. Three lighter shades of blue run through the polo club collar, connecting fans and players to the club’s home, while playing in away colours.

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The main design is then complemented by silver detailing through the Three Stripe branding down each shoulder and on the chest, the club crest, sponsor and the Manchester United Devil on the back of the collar – giving a modern and premium finish to the club's renowned icon.

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Sam Handy, SVP of Product and Design at adidas said: “We have the honour every season to resonate with fans via special nods to their club and culture – and for the Manchester United away kit this season, it’s the city itself.  Through features such as the collar and a nostalgic design that speaks to beloved design codes, we champion elements of the city and club’s history, finished with premium modern details to stand out on the streets, in the stands and on the pitch.”

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Pick up the Manchester United 24/25 away shirt at prodirectsport.com/soccer

Author
Daniel Jones

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