Creative Soccer Culture

Adidas Reveal Italian Summer-Inspired Juventus 25/26 Away Shirt Design

As the heat of the Italian summer sets in, adidas drop a slice of sunshine in jersey form with the Juventus 2025/26 away shirt — a bold and breezy number that brings the beauty of the coast to the pitch. Set to debut at the FIFA Club World Cup on June 18th, the shirt is a celebration of the Bianconeri’s deep-rooted heritage fused with seasonal serenity.

Inspired by the shimmering reflections of Italy’s coastal waters, the new Juventus 25/26 away jersey design from adidas boasts a fluid aqua and blue base graphic — a hypnotic visual that echoes the waves lapping the Mediterranean shoreline. But this isn’t just a shirt about aesthetics. This is a canvas of culture, with yellow flourishes on the adidas Three Stripes channeling the vibrant hues of Amalfi’s lemon groves and cloudless skies above the Riviera.

The perfect partner for the recently revealed home shirt, a clean white crew neck collar finishes the look, adding a touch of classic composure to an otherwise avant-garde design. This is Juventus unshackled — forward-facing but steeped in story. 

Juergen Rank, Senior Design Director at adidas, sums it up: “We have really enjoyed bringing something completely new to the table with the Juventus away jersey for the 25/26 season. The colour inspiration of blue and yellow stays true to the club’s traditions, while a vibrant turquoise and pastel yellow colourway celebrates the summers which have become synonymous with the country.

Pick up the Juventus 25/26 away shirt at prodirectsport.com/soccer

Author
Daniel Jones

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