Serie A giants, Juventus, are drawing inspiration straight from their roots for 2025/26, as adidas design a third kit that not only embraces the traditions of the famous Piedmont region, but also leads the way as high fashion continues to take a hold on football culture.
Adidas and Juventus have just dropped the club’s third shirt for the 2025/26 season, and it thrives in minimalism. Riding the wave of the success that the return of the iconic adidas Trefoil started last year, the icon is back once again, acting as the link between football heritage and contemporary style, as always.
Juventus pride themselves in ‘Italian Excellence’. The home kit flexed Italian fashion, the away dropped sun-soaked vibes, now the latest third kit leans deep into the roots of Piedmont, taking its inspiration directly from the vineyards that define the region. It’s elegant, yeah, but there’s a menace in it too.
The shirt balances a dark colourway with a moody palette of black, burgundy, and green, reminiscent of high fashion pieces that fill the streets of Italian cities. A simplistic design hits different with grape-inspired graphics, paying tribute to the beloved Piedmont wine region. These patterns are subtle, ones you may not notice at first look, but once you catch a glimpse there’s no looking away. A work of art. It’s a shirt that was born not just for the floodlights, but for the spotlight.
Details are dialled up to 10 on this one. An unexpected dark green takes hold of the iconic three stripes that fall along the shoulders. Much like last year, the third kit sees a deconstructed club crest sit on the hearts of Juve players and fans, where the iconic Juventus Zebra takes centre stage in a modern blurred design.
The Juventus 25/26 third kit is available now at prodirectsport.com/soccer
