Creative Soccer Culture

Football Apparel

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Performance Football Apparel

PUMA Launch the Borussia Dortmund 18/19 Away Kit

PUMA have launched the 2018/19 Borussia Dortmund away kit ahead of the new Bundesliga season kicking off this weekend. Biting in black, it's a strong look for BVB with hints of home comforts.

Performance Football Apparel

Everton Release 2018/19 Third Kit by Umbro

Bringing much needed flavour to the contemporary kit scene, Umbro have delivered once more in the shape of the 2018/19 Everton Third Kit. Inspired by a huge part of the club's heritage, it steps out with huge shapes and adds plenty to the party in doing so.

Performance Football Apparel

adidas Launch Juventus 2018/19 Away Kit

Bringing pastel shades to a consistently contemporary Juventus getup, the club and adidas have revealed the away jersey that will be worn for the 2018/19 season. Dubbed 'Pastel Sand', the colour and design plays on adidas' "stadium to street" mantra, with both parties embracing a fashion savvy approach to the jersey game.

Performance Football Apparel

Nike Launch Spurs 18/19 Third Shirt

Nike unveil the Tottenham Hotspur 2018/19 third shirt just in time for the players to wear it this afternoon in Spurs' Premier League opener away to Newcastle United.

Performance Football Apparel

adidas & Parley Launch Real Madrid 18/19 Third Shirt

Making waves. Real Madrid lend their power to the 'Parley for the Oceans' campaign as adidas launch the club's new third shirt for the 2018/19 season. The first ever kit from the club to be mass-produced from Parley Ocean Plastic. 

Performance Football Apparel

Puma Launch Mamelodi Sundowns 2018/19 Kits

Going into a new season as defending South African Premier League Champions, PUMA have launched the 2018/19 Mamelodi Sundowns kits with a wealth of vibrant flair. Of course, a contemporary kit comes with a full look that stretches to bucket hats and beyond, it's another zestful instalment that shifts the football shirt into style conscious surroundings.

Performance Football Apparel

PUMA Launch The AC Milan 18/19 Third Shirt

AC Milan complete their replica collection for the 2018/19 season as PUMA Football unveil their new third strip for the upcoming campaign. Reshuffling the home colours for a familiar design, it's an alternative jersey but one that's unmistakably Milan.

Performance Football Apparel

PUMA Launch The Burnley 18/19 Away Shirt

PUMA have delivered a stealthy looking away kit for Burnley to wear this season. Bold in black, the Burnley 2018/19 away strip comes with a lick of silver for a completely bespoke design for the Turf Moor club.

Performance Football Apparel

Ranking Every 2018/19 Premier League Home Shirt

With every Premier League club having now unveiled their home shirts for the impending 2018/19 season, we've ranked them all from worst to best. Yeah, tin hat firmly on. Enjoy scrolling down and furiously disagreeing with all of them.

Performance Football Apparel

adidas Launch The Leicester City 18/19 Third Shirt

Leicester City are set for their first full season since changing from PUMA to adidas as they reveal their 2018/19 third shirt for the upcoming campaign. Clean in white with a traditional touch of home blue. It's as smart as it is familiar.

Performance Football Apparel

adidas Launch The Nemeziz Messi 18.1 "White/Black/Blue"

Signature season. Adidas deliver Lionel Messi's first exclusive football boot of the 2018/19 season in a solid combination of "White/Black/Blue" on the Barcelona man's self-titled Nemeziz Messi 18.1 silhouette. 

Performance Football Apparel

PUMA Launch The Arsenal 18/19 Third Shirt

Arsenal complete their replica line-up for the 2018/19 season as PUMA unveil their new 3rd shirt during their pre-season tour of Singapore. It's a set of minty moves for the Gunners as they embark on a post-Wenger venture.

Performance Football Apparel

Nike Launch The PSG 18/19 Away Shirt

PSG carry a typically stylish trend into the 2018/19 season with a Nike away shirt design that ticks the boxes in terms of the streetwear/fashion vibe the club are focusing hard on. Stone body, gold detailing, very PSG.

Performance Football Apparel

PUMA Launch Chivas 18/19 Home & Away Kits

Mexican top flight club Chivas have unveiled their PUMA home and away shirts for the 2018/19 season which kicked off last weekend. Club Deportivo Guadalajara, to give them their full name, will go in hunt of the title in two smart kits.

Performance Football Apparel

Umbro Launch the 2018/19 West Ham Utd Third Kit

Umbro have been making subtle yet striking moves where kits are concerned as we approach the 18/19 season. Tailored with fine lines, West Ham and Umbro have paired up to launch the clubs third kit for the forthcoming campaign that drops in, inspired by the energy of '92/93.

Performance Football Apparel

Nike Launch Man City 18/19 Away Kit

Manchester City used to be a bit rubbish. You might not have known that if you're of a certain age. They haven't always been the multi-million spending, trophy lifting powerhouse they are now. The new 18/19 away kit revisits one of the most pivotal chapters of their history.

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