Nike give us a rare look inside the doors of their Italian boot factory, Montebelluna, to reveal the making of Cristiano Ronaldo’s Mercurial Superfly “Silverware” football boots ahead of their on-pitch debut in this weekend’s epic Classico.
In a behind closer doors look at what goes into making Nike’s pro-issue boots, we’re taken inside Nike's small and exclusive Italian boot factory in Montebelluna to see the process behind Cristiano Ronaldo’s latest signature shoes, the Mercurial Superfly "Silverware". The pictures reveal a closer look at Ronaldo’s exact Superfly models, bespoke with his customised lower-cut collar and finished with an ‘Made in Italy’ red insole. Jealous? Of course you are. The boots are fine-tuned and hand crafted to meet every one of Ronaldo’s requirements. A perfect and personal fit for the world's number one.
Launched earlier this week, the Nike Mercurial Superfly CR7 “Silverware” boots leverage a unique shimmer effect that initially debuted in black last October and more recently on the limited edition 'Rare Gold' model. The shimmering silver accompanies an obsidian Dynamic Fit collar and an orange pop of colour on the Swoosh and the CR7 logo for a devastatingly good looking set of visuals. Never ones to miss a trick, Ronaldo will debut his new shimmering work tools when Real Madrid line up under the Camp Nou lights in this weekend’s Classico.
For us minnows, the standard Nike Mercurial Superfly CR7 Silverware boots are available worldwide from selected online stockists including Pro-Direct Soccer.