Creative Soccer Culture

Lionel Messi’s New adidas F50 ‘Prestig10’ Is A Signature Symphony Of Past & Present

A signature silo steeped in story and soaked in style, Lionel Messi’s latest drop from the Three Stripes, dubbed ‘Prestig10’, is more than just footwear—it’s a throwback-laced tribute to legacy, speed, and greatness in motion.

First teased during Argentina’s training sessions this week, the ‘Messi Prestig10’ adidas F50 boots have now been officially unveiled. This isn’t just a signature edition—it’s a celebration. A celebration of Messi’s legacy, his evolution, and the indelible mark he continues to leave on the game.

For those with sharp eyes and sharper memories, the aesthetic of the Prestig10 boots will instantly ring bells. Inspired by the iconic F50 Tunit from 2007–2009, the design reimagines a cult classic for the modern era. The black wave graphic cascading through the upper recalls those golden days of early Messi, while bold red Three Stripes at the toe punch through the white and silver base with contemporary energy. It’s vintage recharged—heritage made high-tech.

 

Under the hood, the Messi F50 ‘Prestig10’ is every bit the performance beast you’d expect from the boot built for the GOAT. Based on the F50 2024 framework, this signature version boasts refined materials and tuned technology throughout.

The upper features Fibertouch material for feather-light precision, supported by Sprintweb 3D Texture and a 3D haptic print for elite-level touch and feel. The Hybridtouch construction brings adaptive softness without compromising stability.

That Compression Fit Tunnel Tongue? Burrito style, just how Messi likes it—delivering locked-in comfort that adapts with every move. And beneath it all, the Sprintframe 360 chassis powers acceleration in every direction—essential for the kind of sharp cuts, bursts, and brilliance that define Messi’s play.

The storytelling doesn’t stop at the boot. adidas are going full throttle with this release, offering a head-to-toe capsule for the next generation of greatness. From kids’ apparel echoing the signature design language to accessible price points that make the Messi magic more inclusive than ever, the Prestig10 pack is built for believers.

It wouldn’t be a Messi boot without his fingerprints all over it—literally. The ‘Prestig10’ features custom Messi branding throughout, delivering those signature touches in every inch of the design. Already seen lacing up during the Club World Cup, it’s clear this isn’t just a ceremonial signature—it’s the real deal, dialed in and destined for game-changing moments.

Shop the adidas F50 ‘Prestig10’ at prodirectsport.com/soccer

Author
Daniel Jones

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