PUMA x KidSuper is back, and it is better than ever. For the first time in their partnership, the two team up to drop a special edition boot pack – it is as bold and playful as you can get. The classic Future, Ultra and King silos see daring graphic twists, taking timeless silhouettes and fusing them with playful art and design.
Wake up, there is a new PUMA boot pack, and we have never seen one like it. They continue their partnership with artist, fashion designer and musician KidSuper, this time taking it to the next level in the form of football boots. After first teaming up back in 2020, this collaboration has only grown over the years, bridging the gap between football, art and fashion. This latest drop plays a refreshing role in shaping modern football, proving boots and apparel can be more than just performance with an intriguing storytelling angle behind the designs.
Each silo follows it’s own set of rules. No colour or design patterns, just pure vibes. Let’s start with the popular Future silo. A boot that embodies vision, creativity and passion, and that’s exactly what PUMA and KidSuper used as inspiration for this. With vision sitting at the heart of the design, those renowned eyes, seen on previous KidSuper pieces, shape this work of art. Playing with shades of blues and pinks, the Future is elevated with expressive tones and a bold aesthetic – ready to make waves on the feet of some superstars during the Club World Cup this summer.
Onto the Ultra, a boot embodying speed and flair. They knew what they were doing with this one. We are talking an all-pink boot – pink upper, pink laces and a pink soleplate. The iconic form stripe, so well-known on a PUMA boot, is reimagined with KidSuper branding, whilst small graphics of characters playing football feature all over the upper. We can’t miss a shoutout to the soleplate, it is a thing of beauty. A pink outsole wrapped in a chrome finish – can’t go wrong.
Last but definitely not least, the King. A timeless silo, worn by some of the greatest players to ever play the beautiful game. This drop sees the King become less traditional and a lot more visionary. A black base, elevated with pops of pink and lucid yellow accents. ‘King’ is sketched across the instep in the boldest way possible, whilst the form strip takes a more subtle approach with a yellow border. The boot is finished with small bird graphics on the upper as well as the address of the KidSuper studio in New York. All three silos are stamped with a ‘KidSuper Football Club’ sign off on the heel, designed with a bespoke badge to complete the collaboration.
Get ready to see these on pitch soon, as some of PUMA's star athletes lace them up for the FIFA Club World Cup in the US this summer. You can't miss these.
It’s playful, it’s fun, it’s KidSuper x PUMA.
The KidSuper x PUMA pack is available at prodirectsport.com/soccer
