Some are scared of change, some are sceptical, others embrace it. Usually it's a slow transition through all three of those stages. adidas are speeding up that transition by releasing a documentary on the new ACE15 boot outlining the precise research and development that went in to revolutionising their football footwear collection.
Taking us behind the famed doors of the brand's global HQ in Herzogenaurach, Germany, adidas roll out the second part of their documentary series featuring the brains behind the adidas ACE15. The adidas Innovation Team explain a new era for the brand and how they reached a final version of the boot that is centered around ultimate control on-pitch.
The adidas ACE15 is available to pre-order at select online stockists including Pro-Direct Soccer.
