As part of their sponsorship deal with Paramount, Inter Milan will take to the field on Saturday against Udinese in shirts featuring the Transformers logo. The shirts worn by the Nerazzurri will be up for auction and donated to children in some of Milan’s hospitals.
As part of their sponsorship deal with Spotify, Barcelona have recently been featuring musical artists’ logos on their home shirts in some of their higher profile games this season. But you have to go back to the 2003/04 season for anything like this done with movies, when Atletico Madrid’s deal with Colombia Pictures saw them wearing shirts promoting upcoming movies such as Spider-Man 2 and Peter Pan. Now though, we have something similar, with Inter Milan set to wear the Transformers logo (or Autobots, to be more precise) on their home jersey in the match against Udinese.
The logo will appear on the shirt, taking the place of the regular Paramount+ logo, because from 8 December, Paramount+ subscribers will have access to the latest chapter in the Transformers saga, Transformers: Rise of the Beasts, as well as the first six films – Transformers, Transformers – Revenge of the Fallen, Transformers 3, Transformers 4 – Age of Extinction, Transformers – The Last Knight, Bumblebee – and the animated series Transformers: Earthspark, which are already available on the site.
The San Siro will have two special guests for the match against Udinese: two Transformers will be at the match on the sidelines. The two characters from the saga will also be present at the Inter Women’s match against Sampdoria at the Arena Civica, which takes place on the same day, Saturday 9 December.
The shirt will also be part of an even more important cause. Paramount+ and Inter will donate some of the jerseys to children admitted to paediatric wards across various hospitals in Milan.
Fans will be able to participate in an auction on ebay to get hold of a selection of shirts worn by the Nerazzurri during the match. All of the money from the auction will be donated to charity.
Pick up the limited edition Inter Milan x Transformers shirt at store.inter.it
