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News

Liverpool's Multi-Year Partnership With Nike Officially Confirmed

Confirming one of the worst kept secrets in football, Liverpool have officially announced a multi-year partnership with Nike as their official kit supplier from the beginning of the 2020/21 season, a move that will undoubtedly boost the club’s international profile.
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Haaland Set For PUMA Switch After Dortmund Move

Erling Haaland looks set to leave Nike for PUMA after it was revealed that the German sports brand played a pivotal role in the teenager signing for Borussia Dortmund from RB Salzburg. Haaland had been one of the most in demand forward's in world football with a number of top European clubs chasing his signature, but PUMA reportedly stepped in to give Dortmund the edge in the race.
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10 Things You Might Have Missed This Week – 03/01/2020

Welcome to 2020, where thankfully nothing’s really changed and the beautiful game is still surrounded by the same weird stuff. Yep, here’s 10 things that you might have missed from the world of football this week, including Jesse Lingard’s remarkable consistency, the first trend to cross from the catwalk to the pitch, and the end of a very long decade for Charlie Adam…
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Cristiano Ronaldo’s Watch Is Rolex’s Most Expensive Ever

Ahead of the Supercoppa Italiana in Saudi Arabia, Cristiano Ronaldo was spotted wearing a rather dazzling new timepiece, and it turns out that it was a GMT Master II Ice, Rolex’s most expensive watch ever offered to the public, retailing at a staggering $485,350 USD.
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Ronaldo & Messi Are Second & Third Highest-Paid Athletes Of The Decade

Cristiano Ronaldo and Lionel Messi continue to lead the way in terms of performances on the pitch, and it should come as no surprise to learn that, according to Forbes, over the last decade the pair have earnt over £1 billion between them, placing them both firmly in the top five earning athletes over the last ten years.
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Boca Juniors & adidas Partnership Officially Begins

After a 23-year long partnership, Boca Juniors and Nike have officially parted ways, and stepping in to fill the void is none other than adidas. Officially announced via a short video, the new decade-long deal between the Argentinian side and the German brand will be worth at least $100m.
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Everton Reveal Final Designs For New Stadium On Liverpool's Waterfront

Everton Football Club have revealed the final designs for their new 52,000-seater stadium at Bramley-Moore Dock on Liverpool's waterfront. After three years of consultation, a detailed planning application will finally be submitted today for the £500m project.
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Mbappe Tops Value List Ahead Of Neymar

According to one of the world’s leading audit and advisory companies, KPMG Football Benchmark, Kylian Mbappe is the most valuable player in the game with a current market value estimated to be €225 million, beating off competition from Neymar, Messi and Hazard, while Cristiano Ronaldo doesn’t even make the top 10.
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10 Things You Might Have Missed This Week – 20/12/19

Take a break from that last minute Christmas shopping and check out 10 things that you might have missed from the world of football this week, including Schalke’s Alexander Nubel only just missing the ball, Lee Tomlin’s utter audacity, and Gareth Bale practicing his bottle flip technique on the bench. Funny old game, innit?
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Forest Green Rovers' New Wooden Stadium Plans Approved

Forest Green Rovers’ Mission to be the most environmentally friendly team in the world continues, with news that their proposals for a new 5,000-seater wooden stadium have been green lit, despite concerns over its impact.
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11 Moments of Innovation That Defined The Decade

As we prepare to wave goodbye to one of the most influential decades in football product we're taking a look back at the standout moments that helped define it as exactly that. A period of rapid progression in which the rules of product design were ripped up and re-written over and over.
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FANT & Flying Star Amputees Launch Come Back Stronger Campaign

Following on from the recent ‘Impossible Team’ documentary, Football For A New Tomorrow (FANT) and Flying Star Amputees – for whom players are victims of civil war amputations – have launched a campaign called Come Back Stronger, which seeks to lend support to all players that are currently recovering from serious injuries.
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The Weirdest Club Christmas Gifts Of 2019

It’s the time of year when we all scramble around to get a gift for our loved ones, but swooping in to bail us out, with a fresh wave of quite frankly dreadful merchandise in their ‘Christmas Gifts’ category page on their respective online stores, are our favourite clubs from across Europe.
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What Streetwear x Football Club Collabs Will We See In 2020?

With streetwear and football so intwined and more football clubs seeing the value in lifestyle and fashion collaborations we're taking a look at what the new decade could bring in terms of the next chapter of premium link ups. We're closing the curtain on a decade of a style on the football scene, a decade which has laid foundations, broken down barriers and opened up minds and opportunities.
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Raheem Sterling Stars In Nike's Latest Just Do It Ad

Raheem Sterling’s star continues to rise, and as if to emphasise that fact he is now the focus of Nike’s latest Just Do It ad. Titled ‘Don’t Just Dream For You. Dream For The Next You’, the ad sees the Manchester City man returning to Brent, where his own dreams all began in the shadow of Wembley stadium.
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10 Things You Might Have Missed This Week – 13/12/19

Take a break from all the stressful Christmas preparations and check out 10 things that you might have missed from the world of football this week, including an example of the quality on display in the Europa League, Iwobi’s response to being skinned, and how Atlanta celebrated making it to the last 16 of the Champions League. Ready? Let's go...

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