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adidas Reveal 2018 World Cup Golden Boot, Ball & Glove Trophies

adidas and FIFA have revealed their 2018 World Cup tournament trophies for the Golden Boot, Golden Ball and Golden Glove, revealed this week at a special adidas pop-up store in Moscow.
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adidas Launch 'Create The Answer' Advert

Aligning the stars and urging the audience to create, adidas have launched their latest advert that drops just ahead of the FIFA World Cup. Introducing... 'Create the Answer'.
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Nike Brasil Launch #Brasileiragem World Cup Advert

A Nike World Cup advert is an integral part to the legacy of the tournament. Twenty years on from their iconic airport advert starring Ronaldo and Romario, Nike have released their 2018 World Cup Brazilian television advert fronted by the Brasil's new golden generation.
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SoccerBible Magazine Issue 11 Pop Up Launch With Aries

In collaboration with lifestyle brand Aries, we took to Covent Garden to host a pop up launch to support the SoccerBible Magazine Issue 11. An issue that crosses music with fashion with football, it's a creative look at the game and comes at football from a perspective of taste and intelligence.
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Naira Marley Releases Nigeria World Cup Song 'Issa Goal'

From the kit to the vibrant culture, Nigeria are looking and sounding good as we head towards Russia. Bringing the tunes, Nigerian born Naira Marley has released a World Cup inspired song for the Super Eagles entitled 'Issa Goal'.
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Drop Date Announced for Nike x Off-White 2018 World Cup Collection

A launch date has emerged for the highly anticipated 2018 World Cup collaboration between Off-White and Nike Football. Set to drop on the date of the opening game between Russia and Saudi Arabia in Moscow, it's all eyes on June 14.
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Nike Launch The White Shirt Project In London

Nike Town London opened its doors to the White Shirt Project this week to celebrate the diverse cultural relevance of the England shirt. Leading influencers from sport, music and the wider community were invited to leave their bespoke mark on the iconic Three Lions jersey.
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New Balance Officially Announce Sadio Mané Signing

After months of flirting with the brand in training Sadio Mané has finally and officially signed for New Balance just in time for the 2018 Champions League Final in Kiev on Saturday night.
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Beckham & Zidane Talk Ahead Of Champions League Final

Real Madrid have moved to banish those Champions League Final nerves and inspire their supporters by releasing a video featuring two of the most iconic Galacticos in the club's prestigious history. Real Madrid manager Zinedine Zidane sits down with David Beckham to discuss the emotional power of the club.
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Jerome Boateng Debuts Nike x OFF-WHITE World Cup Collab

Germany defender Jerome Boateng has offered a first look at the upcoming Nike x Off-White World Cup 2018 collaboration as he reveals a number of key statement pieces from the fashion-meets-football partnership this summer.
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Umbro Launch Christopher Raeburn Collection with Foosball Tournament

With a forthcoming collection imminent, Umbro took to Bar Kick in Shoreditch to present and party with the Christopher Raeburn capsule. The collection brings archive England pieces from the Umbro history books back together to form a new look.
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Old Trafford Hosts The Tango Squad FC Finale

Manchester United's iconic Old Trafford stadium was the venue this week as Tango Squad FC took on the F2 Freestylers’ new team F2 FC in a final match to end the first season of Tango Squad FC.
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Mo Salah's Boots Enter The British Museum

To celebrate Mo Salah winning the Golden Boot for being the top goalscorer in the Premier League this season, adidas have donated a pair of Salah’s boots to the British Museum, where they will enter the world famous Egyptian collection.
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England Players React to World Cup Call Up

Stop what you're doing for just one minute and imagine that you could wake up on the receiving end of a phone call from the England manager. Savouring the moment the calls came in, those plucky England players who have earned their spot on the plane to Russia have been marking the moment across social media...
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New Balance Launch The Otruska Pack at Pro:Direct LDN19

Pro:Direct's dynamic LDN19 store opened its famed doors to the New Balance "Otruska Pack" last night as the brand showcased their 2018 Russia World Cup collection on Carnaby Street.
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Reigning Champ Host MLS Cup Champions 'Foosball Classic'

Flinging open the doors and cracking open the cans, Reigning Champ hosted their inaugural MLS Cup Champions 'Football Classic' last night to celebrate the launch of their latest Toronto FC inspired collection.

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