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Guardiola Surprises Young City Fan

Pep Guardiola has already begun winning over the Manchester City faithful as he surprises a young fan Braydon Brent in 'Pep's Taxi'. Once little Braydon accepts the man in the cab is in fact the new City gaffer he wastes no time firing some questions as the former Barca and Bayern manager.

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'Brave Afrisko' a short film by the Berlin Braves

A creative collective that brings together an enormous wealth of talent under the good name of sport, the Berlin Braves have released this triumphant film that captures their football team 'Brave Afrisko' as their season culminates.

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Minnesota United Mock Famous Own Goal

You probably hadn't heard of Sammy Ndjock last week. You might still not have heard of him, but chances are you've seen his brilliantly terrible own goal against Bournemouth on Wednesday night. What Sammy lacks in throwing ability he makes up for in the ability to laugh it off like a complete champ.

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Ten Reasons Why We Love Big Sam

Cometh the hour, cometh the Sam. The Three Lions are set to welcome a new king. He's big, honest and ain't afraid to stick it in the box. Sam Allardyce is tasked with transforming a team with little confidence, little morale buts bags of potential, a position he's found himself many times before and flourished. He's not foreign, he hasn't won a major title, but here's why we can't help but love him.

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David Beckham Stars in Sky Sports Premier League Ad

David Beckham experiences the full drama of one season in one minute in a new video to promote the upcoming Premier League season on Sky Sports. Heading off on a leisurely jog, Becks finds himself running through 10 months of football, from a pint in Middlesbrough to getting chased by a dog in Manchester.

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Southampton Head to Under Armour HQ

Wasting no time in bringing Southampton up to speed with an Under Armour way of life, the brand hosted the club at their on-campus performance center in Baltimore as a Premier League pre-season gathers pace.

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Real Madrid and Adidas Launch 16/17 Home Kit With Famous Fans

Having launched the new Real Madrid home and away kits for the forthcoming 16/17 season, adidas utilised the power of support to kick off a social media launch that spanned the globe and involved many a famous face.

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adidas FANATIC London | 'Game Face' by SWFC

Telling a visual story, 'Game Face' by SWFC captures the stylised performance prep ahead of the London instalment of the adidas FANATIC tournament.

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'We are THE Arsenal' short film by PUMA

Celebrating the global community and support for Arsenal Football Club, PUMA have launched a campaign that travels the world taking in the stories of fans from all over.

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St. Pauli Under Armour Kit Launch

Launching the 2016/17 kits while bringing a stylised show to the surroundings, Under Armour kicked off their party with St. Pauli with an event that packed plenty of flavour.

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adidas presents 'The Base' Canada

Adding some additional floorspace to their three-striped game, adidas opened up the doors of "The Base Canada" to us over the weekend. Part of the furniture in the 'Little Portugal' suburb of Toronto, it was the ideal spot to soak up the EURO 2016 Final.

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adidas and NYCFC to Help Bring 50 New Football Pitches to New York

Investing in future generations with football the common cause, adidas and the NYC Mayor Bill de Blasio have announced plans that will see $3 million invested in creating 50 pitches that span the five boroughs with the aim of offering the sport to 10,000 kids.

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adidas FANATIC 2016 | New York

Gliding across Brooklyn's Pier 5, the 14th instalment of the adidas FANATIC tournament in New York brought an on point party to the pitch. As much fun off it as on it and well dressed from top to bottom, the game is in mighty good hands.

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Fiorentina x Le Coq Sportif 16/17 Kit Launch

In the world of football, there are very few guarantees. The unexpected should very much be expected. Bucking trends however and forever assuring us that football is so beautifully rich in culture, Le Coq Sportif and the way they link up with clubs is a memorable sight to hold. Their latest kit presentation with ACF Fiorentina is testament to that.

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FIFA 17 Cover Vote

James Rodriguez, Anthony Martial, Marco Reus, and Eden Hazard. Only one can be the global FIFA 17 cover star and EA Sports are leaving it up to you to decide. Who will follow in Messi's footsteps and take the ultimate gaming crown?

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Pre-season round up - players return videos.

While Euro 2016 heads into it's closing stages, the plans for 2016/17 and the club game have begun to take shape. A fresh chapter beckoning and teams reporting back for pre-season, we've rounded up a handful of videos that clubs have put out to wet the appetites of fans of their respective clubs. Good to go again.

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