Taking in that space where sportswear meets style and fashion plays with football, Nike have linked up with a number of creatives for an all-Russian inspired football collection entitled 'Football Korobka'.
The new collection is taken from street courts to concrete backdrops. Smart edges with a ruthless look, it's one to savour as Nike stamp a bespoke mark on jersey culture. Steering the design direction of the project was co-founder of FACES&LACES, Dimitriy Oskes. Bringing together a stable of creatives who capture the street culture scene in Russia including DJ 'Cyber69', Vsevolod Cherepanov of 'Sever', Moscow streetwear store 'Belief' and creative collective 'Zuluwarrior'. Each created a jersey to portray how they see football and style meeting in Russia. The results are mighty fine.
The 'Football Korobka' collection will launch on the June 15 and will be available from the Nike Moscow Flagship Store as well as the likes of , KM20, Sneakerhead and BELIEF Moscow.