Creative Soccer Culture

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Performance Football Apparel

Young Boys Turn Back Time With Heritage-Inspired 26/27 Third Shirt

Some shirts are inspired by a club's history. Others wear it front and centre. Young Boys' new 2026/27 third kit falls firmly into the latter category, drawing on one of the most recognisable landmarks inside the Wankdorf Stadium: the legendary Wankdorf clock.

Lifestyle Sneakers

West Ham Step Into the New Balance Era With Their Own 480 Trainer

One of the best things about having New Balance as your kit supplier is the complimentary shoes that you get as part of the bargain, as West Ham are now finding out with the reveal of their very own 480 trainer.

Performance Football Apparel

Liverpool's 26/27 Third Shirt is Inspired by European Nights at Anfield

It definitely feels like Liverpool fans want new signings rather than a new shirt right now, but it’s the latter they get, as adidas reveal the club’s new third shirt for the 26/27 season.

Performance Football Equipment

adidas Marks the End of an Era with Last UCL & UWCL League Phase Match Balls

adidas has unveiled the official match balls for the 2026/27 UEFA Champions League and UEFA Women’s Champions League league phases, and with Nike set to take over as UEFA’s official match ball supplier from 2027/28, they carry a little more significance than usual.

Performance Football Apparel

French Amateur Side La Ligugéenne Make Moves to Put Themselves on the Map

Taking a different route to recognition, French amateur side La Ligugéenne Football, with the backing of Kappa, have revealed a beautiful new kit for the 26/27 season, one that the club will be hoping will catch the eye beyond its local fanbase.

Performance Football Apparel

Atletico Madrid Keep It Smart With New Nike 26/27 Third Shirt

Atletico Madrid and Nike have opted for a more understated approach with the club’s new 26/27 third kit, and the result is one of the strongest alternative shirts the club has worn in recent years.

Performance Football Boots

Under Armour's Magnetico Elite 6 Offers Control, Comfort and a Statement of Intent

Under Armour may not dominate the football boot conversation in the same way as Nike, adidas or PUMA, but that's precisely what makes releases like the new Magnetico Elite 6 so interesting.

Performance Football Apparel

Bayern Munich’s New 2026/27 Third Shirt Proves Why Third Kits Are Football’s Creative Playground

While the home shirt stuck to tradition and the away shirt went clean, Bayern Munich’s this shirt ventures more on the creative side, with a design inspired by the moments that have shaped one of football's most successful clubs.

Digital Cover | Kylian Mbappé Is Already Thinking About the Next Moment

Kylian Mbappé has spent most of his adult life being described like a future event.

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Features

Performance Football Apparel

The 10 Best Away Shirt Designs of the 26/27 Season

Football’s back, and with the 2026/27 season underway for the most part, I’ve rounded up the 10 best away shirts of the campaign. Adidas leads the way with four entries, while hummel and Nike each have two. Macron and Erreà complete what is an eclectic set.

Features

The Evolution of Salford City’s Identity

After more than a decade in red, Salford City are returning to orange for 2026/27. But with a new crest rooted in the streets and landmarks of Salford, this is about far more than changing the colour of a football shirt.

News

Why Mbappé Leaving Nike Could Shake Football's Biggest Brands

Reports are doing the rounds that Kylian Mbappé could be set to leave Nike after 19 years with the brand. Should it happen, it would eclipse even the shock of Neymar swapping the Swoosh for PUMA back in 2020, while the wider ramifications could shake the foundations of football marketing as we know it.

Performance Football Boots

A Look at All 12 Signature Nike Mercurial Kylian Mbappé Boots

Seven years, 12 signature Mercurial Superflys. It’s quite the legacy, but then Kylian Mbappé is quite the player. Two-time World Cup Golden Boot winner, one-time World Cup winner, and he’s the highest scoring player in World Cup history. And that’s just his international stats! Yep, if ever there was a player that was deserving of the odd signature edition boot or 12, it’s our man Kylian.

Features

Why Are Macron’s Football Kits So Good Right Now?

I’ll be honest: I’m a little football-shirted out right now – and I appreciate that’s probably not a particularly popular thing to say in 2026 (and especially on SoccerBible).

Features

Athens Kallithea Is Just Going With The Flow

Athens has a vibe right now. My Instagram feed is full of cool designers, artists, wine bars and generally good things coming out of the Greek capital.

Features

Will adidas' 3D Boot Change Football Boot Culture Forever?

23 July 2026. Philadelphia Union's young prodigy, Cavan Sullivan, makes history, becoming the first player to wear a fully 3D-printed football boot in a professional match. On the surface, it's a landmark moment for football footwear innovation. But look a little closer and it raises a much bigger question: does this signal the beginning of the end for football boots as we've always known them?

Performance Football Apparel

How Amadora Became The Star Of Its Own Kit Campaign

Amadora is not the Lisbon you see on postcards. It sits on the capital’s edge: dense, diverse and shaped by generations of families arriving from across three continents.

CREATIVE SOCCER CULTURE

Interviews

Interviews

Meet The Boot Brand Making Football Footwear Simple Again

“There’s a lot of shouting with boots in the space,” says Ben Chehebar. “We didn’t want to add to that noise.” Spend any amount of time looking at football boots right now and you’ll understand what Chehebar, the founder and creative director of Eleven, means.

Interviews

Lilian Thuram on Juventus, Legacy and Football’s Greatest Responsibility

Lilian Thuram is a hero with humility. Having reached football's summit, few have earned a clearer perspective on what the game truly means. We caught up with the Juventus legend in Hong Kong to discuss legacy, responsibility, and why football will always belong to the people.

Interviews

Sam Kerr is Still Chasing More

Whilst the action on the pitch was non-stop at the Nike Toma National finals, we took a quick breather away from it all to chat to one of the best in the game: Sam Kerr. As the Aussie prepares for a fresh start away from the WSL, we get to know a little more about the person behind the player.

Interviews

Bruno Fernandes: Carrying the Weight of Expectation into a Summer of Possibility

Fresh off another standout campaign, we caught up with Portuguese Magnífico Bruno Fernandes to look back on the season that was, and ahead to a summer full of possibility.

Interviews

Digital Cover | Kylian Mbappé Is Already Thinking About the Next Moment

Kylian Mbappé has spent most of his adult life being described like a future event.

Interviews

Mason Mount Is Still Playing for the Love of It

Long before Mason Mount became a professional footballer – before the fame, the scrutiny and the pressures of elite competition – there was the love of the game.

Interviews

The Quiet Control of Martin Ødegaard

Martin Odegaard rarely gives much away. I’m not talking about possession (although that would be accurate), I mean how he speaks, in the same measured way he plays football: controlled, precise and unrushed.

Interviews

Digital Cover | Malick Thiaw: For The Love of Defending

Malick Thiaw isn’t your archetypal defender. He’s different, and representative of a new, exciting modern era of defending.

How Conflict Is Shaping Football Careers in Gaza

For Mohammed Balah, football didn't begin beneath floodlights or inside the managed ecosystem of a youth academy. It began on the streets of Gaza.

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