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6,456 Articles

Performance Football Apparel

The 10 Best Home Shirt Designs of the 26/27 Season

With the 26/27 season right around the corner and most teams' home shirts now revealed, I've picked out what are, in my humble opinion, the 10 best designs.
Performance Football Apparel

How Amadora Became The Star Of Its Own Kit Campaign

Amadora is not the Lisbon you see on postcards. It sits on the capital’s edge: dense, diverse and shaped by generations of families arriving from across three continents.
Performance Football Boots

adidas Go Traditional With the Leather Tech Pack

Football boots might be getting lighter and faster with every generation, but there’s still something special about the feel of leather. With the new adidas Leather Tech Pack, the Three Stripes blends classic craftsmanship with modern innovation, delivering the best of both worlds across the Predator Elite FT L-Tech and F50 Elite Hyperfast L-Tech.
Performance Football Apparel

Arsenal and adidas Dial Things Back Beautifully with the 2026/27 Third Kit

Arsenal and adidas have unveiled the club's new third kit for the 2026/27 season, and while it draws on some of the most recognisable visual cues in the club's history, the overall result feels notably different from many recent releases. This is a shirt built around heritage, but delivered with a much lighter touch.
Performance Football Apparel

BSC Young Boys & Bureau Borsche Deliver Another Design Masterclass With 26/27 Away Kit

BSC Young Boys unveils the new Nike away jersey for the 2026/27 season, and it arrives with a beautifully contemporary design, combining a grey base with yellow accents that has the fingerprints of Bureau Borsche all over it.
Performance Football Apparel

Grenoble Foot 38 Launch Their New Home Shirt in Artistic Style

In a summer overflowing with new kit releases, cutting through the noise is no easy task. But Grenoble Foot 38 have once again shown that sometimes it's not the shirt itself that makes people stop and look, but the story told around it.
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The Worker Bee Takes Centre Stage for Manchester City’s 26/27 Away Shirt

Manchester City and PUMA have just delivered a masterclass in how to launch a football shirt. Forget a few social media teasers and a carefully timed photoshoot. This was a full-scale takeover of Hong Kong Harbour, complete with fans gathering in anticipation and, somehow, a floating football pitch stealing the spotlight. As far as kit reveals go, it doesn't get much better than that.
Performance Football Boots

Nike Pay Homage to 2010 World Cup With New Tiempo Ligera Colourway

The 2010 World Cup was one of the first where brands introduced proper boot packs, uniting their rosters in corresponding colourways. For Nike it was the silver and orange hues of the “Elite Pack”, and now the Swoosh are paying homage to that pack with the Tiempo Ligera getting a retro treatment, arriving in a colourway that instantly evokes memories of South Africa 2010.
Performance Football Apparel

Han-Noah Massengo Shot the FC Augsburg 26/27 Away Kit Campaign

The kit is clean. The story is even better. FC Augsburg handed Han-Noah Massengo the camera to shoot their new away kit campaign, and football is better for it.
Performance Football Apparel

The Olympique Lyon 26/27 Third Shirt is a Branding Masterclass

Sometimes a football shirt comes along that manages to do something genuinely different. Not through a wild colourway or a controversial graphic, but by rethinking a design element that's usually taken for granted. That's exactly what adidas and Olympique Lyonnais have achieved with the club's new 2026/27 third shirt.
Performance Football Apparel

Liverpool and adidas Go Clean for 26/27 Away Shirt Design

Liverpool and adidas have unveiled the club's clean new away shirt for the 2026/27 season, and it's a design that will instantly strike a chord with supporters who appreciate a touch of nostalgia and minimalism.
Performance Football Apparel

Ezeta Turn Latina’s Architectural Identity Into a Striking Set of Kits for 26/27

In a football shirt landscape that's increasingly dominated by clean templates this year, heritage-inspired simplicity and subtle detailing, Ezeta continue to carve out their own lane, once again supplying Latina Calcio 1932 with a beautifully bespoke set.

Performance Football Apparel

B.93 Announce New Partnership With Rains Alongside Fresh 26/27 Home Kit

Football needs more clubs like B.93. The Copenhagen-based club continues to do things differently, pairing its new 2026/27 home shirt with a partnership that feels less like sponsorship and more like a natural extension of the club's identity.
Performance Football Apparel

Barcelona & Nike Pay Tribute to Icon Kobe Bryant Once Again With Latest Away Kit Collection

The Mamba lives on in Catalonia. Barcelona's 2026/27 away kit once again honours Kobe Bryant, doubling down on a crossover that continues to push football culture into new territory.
Performance Football Apparel

Arsenal & adidas Continue to Set the Standard With New 26/27 Away Shirt

Another season, another Arsenal x adidas masterclass. Revisiting the legendary Bruised Banana without trying to recreate it, the 2026/27 away shirt proves once again why the Gunners are among football's best dressed.
Performance Football Boots

Nike Lock In for the New Season With Bold Break 'Em Pack

The international stage is done. Now it's time for the weekly grind. Nike looks toward the new club season with the 'Break 'Em' Pack, dressing the Mercurial, Phantom and Tiempo in bold new colourways built to make an instant impression.

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